In fact, not showing your face can in fact be a positive, as long as you substitute in something unusual, sexy, or mysterious enough to make people want to talk to you.
All of the above subjects get far more messages than average, and yet none of them have outstanding profiles.
All my bar charts are zeroed on the average picture. One of the first things we noticed when diving into our pool of photos is that men and women have very different approaches to the camera.
Now, you’re always told to look happy and make eye contact in social situations, but at least for your online dating photo, that’s just not optimal advice.
But, contrary to everything you read about profile pictures, if you’re a guy with a nice body, it’s actually better to take off your shirt than to leave it on.
We would never suggest to a Fitzgerald or a Dave Eggers to limit his profile to 100 words, and so why should guys with great bodies keep their best asset under wraps?
But since the Cleavage Shot is the feminine analogue of the Ab Shot, and an undisputed online dating archetype, we thought we should discuss it.
Like the Ab Shot, the Cleavage Shot is very successful, drawing 12.9 new contacts per month, or 49% more than average.
So we can’t recommend this photo tactic to every man.
But unlike the Abs Shot, this positive effect actually trends As you would expect, women get fewer and fewer new messages as they age (which is a topic for another whole post!
), but this decrease in new contacts is substantially slower for women with cleavage pics.
A 32 year-old woman showing her body gets only 1 less message a month than the equivalent 18 year-old; an older woman not showing off gets 4 messages less, a large relative fall-off in popularity. When we look further into the data, we can see that as women get older, they are more hesitant to emphasize their bodies, despite its still being a good strategy (at least in terms of message volume).
Instead, they increasingly choose to show themselves in non-sexual contexts, like being outdoors: For women in their late teens and early twenties, body pictures are the most popular type of shot; outdoor pictures are second. To wrap up our cleavage discussion, let’s assess the of messages the cleavage-showers are getting.